Embed Free SEO Tools on Your Website

Embed Free SEO Tools on Your Website

Pick a tool, copy one snippet, paste it into your page. Your visitors get a professional tool that runs right on your site, free.

Add any of our 41 free SEO and marketing tools to your own website with a single copy-paste snippet. Your visitors get a professional, working tool right on your page. You get a more useful site without building, hosting, or maintaining anything. Free for you, free for them.

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Why put our tools on your site?

Keep visitors around

A working tool gives people a reason to stay on your page, come back tomorrow, and send colleagues the link. Content gets skimmed; tools get used.

A tools section, zero build cost

Development time, data subscriptions, and upkeep are our problem, not yours. You paste one snippet; updates and fresh data ship automatically.

Attract links and shares

Genuinely useful free-tools pages earn bookmarks, shares, and backlinks in a way service pages rarely do.

Warm up your leads

Let prospects run a quick check right on your services page. Their results are the natural opening for the conversation you want to have.

What you get

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1. Pick a tool

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2. Copy the embed code

Copy embed code and paste it anywhere HTML is allowed on your site.

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Backlink Counter

Count how many backlinks and referring domains any website has, at a glance, for one site or a bulk list.

How it works

The Backlink Counter tells you, at a glance, how many backlinks and referring (linking) domains a website has. It reads its data from a local copy of Moz's link-graph index, refreshed periodically. There's no live web crawl, no upstream API call, and no API key needed for the lookup itself. For every domain we know about we store the total backlink count, the referring-domain count, the followed-only subset of each, and two secondary quality signals (Domain Authority and Spam Score).

Single mode shows one domain's counts inline as big-number cards in well under a second. Bulk mode queues up to 100 domains per submission on your plan and processes them in the background into a sortable, exportable table, batched against the local database for efficiency.

Canonical resolution. Many domains exist as two variants in the link graph: example.com and www.example.com. When you enter either form, we look up both and return the variant with the higher Domain Authority in our index (in practice the one the web treats as the site's main address). Subdomains you type explicitly (e.g. support.google.com) are looked up verbatim; we don't silently fall back to the root domain.

What we count for each domain:

Frequently asked questions

How do I check how many backlinks a website has?

Enter the domain (e.g. yourdomain.com) in the box above and click Count Backlinks.

What is the difference between backlinks and referring domains?

A backlink is a single link from one web page to your site. A referring domain is a unique website that links to you, regardless of how many of its pages do.

What are followed vs nofollow backlinks?

A followed (dofollow) link passes ranking signals to the destination site; a nofollow link carries a rel="nofollow" attribute that tells search engines not to pass that signal.

How many backlinks does my site need to rank?

There's no universal number, it depends entirely on how competitive your target keywords are.

Where does the backlink count come from, and is it accurate?

The counts come from Moz's link index (surfaced via our backlink database), not a live crawl we run at request time.

How often are the backlink counts updated?

The data reflects Moz's most recent crawl cycle for each domain, which refreshes roughly monthly.

Are more backlinks always better for SEO?

No, quality and relevance beat raw quantity.

Is the backlink count a Google ranking factor?

Backlinks influence rankings, but the specific count you see here is a third-party index figure, not a number Google publishes or uses directly.